Plastic is Great

After the rainboot, the plastic is now entering in the composition of very trendy models.  Brands use more and more often PVC, rubber and other plastic materials to create shoes that fashionistas will pounce on.  Not only appreciated for its waterproof properties, plastic has become a material that offers numerous fashion possibilities.  Discouver the brands of shoes that have dared to see the world in plastic.

In the line of her 'older sister,' Mel by Melissa offers collections that are colourful specimens made from plastic Mel-Flex for comfort, durability and style! Bold and sparkling, the shoes of the brand will no doubt notice some fashionistas with inimitable designs full of whimsy and charm. Mel by Melissa is here to stay!

Their basic silhouette spread out over a large palette of colours and designs have made Havaianas the must-have flipflop. Born in Brazil in 1962, Havaianas have rapidly become summer's surest bet, trendy and comfortable at the same time. As easy to wear to the beach as in the city, their fabrication has been studied to avoid foot burns and to guarantee your perfect well being. Worn by countless Brazilians, made famous by numerous Hollywood stars and trendsetters, these flip flops are essential for a hot and sunny summer! Sea, Havaianas & Sun...

Created in 2002, Crocs commercialized a revolutionary clog designed for nautical activities. Ultra-light, waterproof, and with a anti-slop sole, they were designed to make the practise of outdoor sports more comfortable and safe. However, in 2003, the shoe now known as "the Croc" became an overnight sensation. Recognised for their comfort, today they are for the whole family and can be seen all over the beaches as soon as summer starts!

About Spartoo.co.uk: Europe's number one on-line shoe store
Founded in 2006, Spartoo is the leading French online shoe retailer with more than shoes with more than 400 brands (Pataugas, Geox, Converse, Adidas, Birkenstock...) and more than 15000 models boots, trainers, ballerina flats, court shoes, derbies, sandals...) With an international presence (Belgium, Luxembourg, Italy, the United Kingdom, Spain, Germany), Spartoo is among one of the top 10 e-commerce websites behind La Redoute, 3suisses, (source: Médiametrie) and one of the top 10 fastest growing companies in Europe (source: Mediamomentum.co.uk).
• Projected turnover 2011 : 100 million euros.
• Turnover 2010 : 50 million euros.
• Turnover 2009 : 30 million euros.
• Turnover 2008 : 15 million euros.
• Turnover 2007 : 5 millions euros.
• More than 5 million unique visitors in July 2011 (Médiametrie, Europe).
• Top 10 of e-commerce websites behind La Redoute, 3suisses (Médiametrie, 2011).
• Top 10 of companies with the strongest growth in Europe (Mediamomentum.co.uk, 2011).
• Only e-commerce site selected by French Tech Tour en 2011.
• Workforce : 120 employees.