Digitas

CES 2013: Connectivity And Content Steal The Show

New York—Despite a record-breaking 1.87 million square feet of space for exhibits at the 2013 International Consumer Electronics Show, the real buzz wasn’t about hardware—it was about connectivity, apps and the cloud.

Digitas Atlanta Nabs Creative Leader Dee Mustafa-Bowne

ATLANTA—Digitas, a digitally led integrated brand agency, announced today the appointment of Dee Mustafa-Bowne as VP/Group Creative Director in Atlanta. Mustafa-Bowne will lead the office’s creative teams on Equifax and Delta, as well as the creative for new business opportunities in Atlanta. She will report to Marc Garbarini, SVP/Executive Creative Director for Digitas Atlanta.

Digitas Atlanta Nabs Creative Leader Dee Mustafa-Bowne

ATLANTA—Digitas, a digitally led integrated brand agency, announced today the appointment of Dee Mustafa-Bowne as VP/Group Creative Director in Atlanta. Mustafa-Bowne will lead the office’s creative teams on Equifax and Delta, as well as the creative for new business opportunities in Atlanta. She will report to Marc Garbarini, SVP/Executive Creative Director for Digitas Atlanta.

Digitas Announces Partnership Program First With NYU's Movement Lab To Co-Create 3D Motion Capture Brand Experiences

NEW YORK— Digitas, a digitally-led, integrated brand agency, today announced a partnership program with New York University’s Movement Lab, a world-renowned motion capture studio and research group dedicated to the analysis and animation of all forms of human movement.

Digitas Announces Partnership Program First With NYU's Movement Lab To Co-Create 3D Motion Capture Brand Experiences

NEW YORK— Digitas, a digitally-led, integrated brand agency, today announced a partnership program with New York University’s Movement Lab, a world-renowned motion capture studio and research group dedicated to the analysis and animation of all forms of human movement.

Digitas Appoints Jordan Bitterman As Leader Of Now Combined Social-Mobile-Content (SoMoCo) Practice

NEW YORK— Digitas, a digitally led, integrated brand agency, today announced the promotion of Jordan Bitterman, formerly SVP, Social Practice Lead, Digitas, to the newly created role of SVP, North America Lead of the now combined capability of Social-Mobile-Content (SoMoCo). Bitterman will report to Kenneth Parks, EVP, Managing Director, Digitas.

Naughty or Nice? Consumer Holiday Shopping Trends Revealed in 2.6+ Million Social Conversations

NEW YORK— Attention, retailers: as you stock up for the holidays, a new social analysis from Digitas, a digitally-led, global integrated brand agency, and Brandwatch, a social media monitoring and analytics company, reveals insights into what consumers across the country are buzzing about.

Digitas Named OMMA Magazine's Agency of the Year

BOSTON - Top global integrated brand agency Digitas has been named OMMA Magazine’s “Agency of the Year: Gold.” This annual awards competition celebrates the best and brightest agencies in the advertising community, with the Gold honor being given to the top winner.

Digitas Leads The Next Generation of Marketing at FutureM

BOSTON - The future of marketing is here: Digitas, a digitally-led, integrated global brand agency, will explore what’s next for the advertising industry during a series of panels, presentations, and more at FutureM, MITX’s third annual weeklong marketing innovation forum.

Digitas Hires Veteran Brand Planning Strategist Lesley Bielby In Newly Created Role of EVP, North America Planning

BOSTON - Digitas, a digitally-led, integrated global brand agency, announces the hire of Lesley Bielby in the newly-created role of Executive Vice President of North America Planning. Boston-based Bielby reports to Colin Kinsella, CEO, Digitas North America, and is a member of Kinsella’s North America Leadership Team. Bielby’s immediate charge is to establish strategic planning best practices, processes and standards, uniting the capability across Digitas’ seven offices in the United States.

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